Category: Business

Due to a human-centric vision, HONOR took over the foldable phone market globally while championing eye care technologyHONOR Device Co. Ltd. CMO Dr. Ray Guo with panelists CCS Insight Chief Analyst and CMO Ben Wood, and TÜV Rheinland Global EVP Frank HolzmannManila,

Global technology brand HONOR is leading the way in foldable innovation and eye comfort technology, achieving an estimated 200% growth in overseas markets this year. HONOR focused on human-centric innovations; a part of the enlightening discussion titled “A New Intelligent World: What’s Next for Smart Devices” at the Fortune Global Forum 2023 in Abu Dhabi. “We believe human-centric innovations will enable new possibilities for the next generation of smart devices. Foldables are on the cusp of going mainstream, on-device AI is paving the way for a transformative era, and human-centric technologies, such as eye comfort display technology, are enhancing human-device interaction experiences. From our perspective, this is what’s next for smart devices,” said Dr. Ray Guo, Chief Marketing Officer (CMO) of HONOR Device Co. Ltd. One million Foldable Phones MilestoneAccording to the World Health Organizations (WHO), at least 2.2 billion people have a vision impairment or blindness globally, of whom at least 1 billion have a vision impairment that could have been prevented or has yet to be addressed. This pain point became HONOR’s top priority by integrating eye comfort display technology, investing more than $140 million on display technology R&D, and developing over 500 display-related patents. In the past, some core user pain points of foldables were not yet solved – namely portability, durability, and battery life. Now, devices like the HONOR Magic V2 are as thin and light as a regular flagship smartphone, while delivering all the benefits of an immersive foldable

HONOR unveils Limited-edition HONOR 90 5G Peacock Blue, opens Experience Store in SM City Dasmariñas

HONOR Philippines just opened its newest Experience Store in SM City Dasmariñas and officially unveiled the limited-edition HONOR 90 5G Peacock Blue!

HONOR Philippines PR Manager Pao Oga, Retail Sales Director Tom Yuan, GTM Manager Steven Yan, and Brand Marketing Manager Joepy Libo-on with EC Panda Store OIC Evelyn Enong

Manila, Philippines, November 17, 2023 – The highly-anticipated HONOR 90 5G Peacock Blue has officially arrived in the Philippines and was seen during the opening of the HONOR Experience Store in SM City Dasmariñas, located at the Level 2 Cyberzone. The new limited-edition color officially hit stores on November 15 and until supplies last, you can get a FREE HONOR Gift box worth Php 2,499 for every purchase.

“This is another momentous event for us, having back-to-back celebration with the opening of our HONOR Experience Store in SM City Dasmariñas and of course the unveiling of the much-awaited HONOR 90 5G Peacock Blue. The year is far from over and so are we so for our HONOR fans, stay tuned,” said HONOR Philippines Vice President Stephen Cheng.

The successful store opening was officiated by HONOR Philippines GTM Manager Steven Yan, PR Manager Pao Oga, Brand Marketing Manager Joepy Libo-on, and Retail Sales Director Tom Yuan with EC Panda SM City Dasmariñas Store OIC Evelyn Enong.

HONOR 90 5G is now in stunning limited-edition Peacock Blue variant

Launched in August this year, HONOR 90 5G prides its flagship triple camera system consisting of a 200MP Main Camera with a 1/1.4-inch sensor, a 12 MP ultra-wide and macro camera with a 112° field of view and a 2MP Depth Camera that helps the camera more accurately gauge distance. Supporting multi-frame fusion, noise reduction algorithm and pixel binning to achieve the light-capturing performance that is equivalent to having large 2.24µm pixels(16-in-1), the 200MP Main Camera produces excellent high dynamic range (HDR) photos and detailed, bright shots in low light situations.

Its superb display supports the industry’s highest Pulse Width Modulation (PWM) Dimming frequency of 3840Hz, effectively minimizing the strain it puts on users’ eyes when it is set at low brightness. The display also features Dynamic Dimming which simulates natural light to alleviate eye fatigue, as well as HONOR’s Circadian Night Display technology which filters blue light and promotes natural melatonin secretion to improve user sleep quality at night.

The new limited-edition HONOR 90 5G Peacock Blue is now available for only Php 24,990 in all HONOR Experience and partner stores or online via Lazada (https://bit.ly/3YAczVu), Shopee (https://bit.ly/45snjI6), and TikTok Shop (bit.ly/HONOR905G-TikTok).

For more announcements, you may visit HONOR’s website www.hihonor.com or social media platforms: Facebook (Facebook.com/HonorPhilippines), Instagram (Instagram.com/honorphilippines/) and TikTok: (Tiktok.com/@honorphilippines). To check out HONOR’s complete list of retail stores, go to https://www.hihonor.com/ph/retailers/.

About HONOR
HONOR is a leading global provider of smart devices. It is dedicated to becoming a global iconic technology brand and creating a new intelligent world for everyone through its powerful products and services. With an unwavering focus on R&D, it is committed to developing technology that empowers people around the globe to go beyond, giving them the freedom to achieve and do more. Offering a range of high-quality smartphones, tablets, laptops and wearables to suit every budget, HONOR’s portfolio of innovative, premium and reliable products enable people to become a better version of themselves.

Vlog Masters Rhian Ramos, Benedict Cua, and Kianna Dy for Infinix ZERO 30 5G

There are so many stories that need to be told to inspire, motivate, or simply help others have a happy break from a busy day, and these are best told with visuals that capture the interest of your audience. Content creation on social media has become a powerful tool to inform, entertain, or even to uplift lives, which was what Vlog Masters Rhian Ramos, Benedict Cua, and Kianna Dy do regularly. These days, one needs an equally powerful gadget that can help them capture and share those important moments.
The Infinix ZERO 30 5G lets you direct your narrative with the 4K 60FPS Ultra Clear Front Vlog Camera. Best known for its vlogging capabilities, it offers clear videos and crisp images to help you express your thoughts and ideas, or capture your moments of creativity with superior, high-definition clarity. The phone also comes with a 108MP OIS Ultra-Clear Triple Rear Camera, dual-view camera feature, and other pro-level features that ensure you won’t miss important details in any adventure.

Kianna Dy for Infinix ZERO 30 5G

Experience a seamless content creation experience with its 5G Powerful MediaTek Dimensity 8020 and up to 21GB Massive Extended RAM. Lagging is a thing of the past. Because it has 5G capabilities, live movements and moments captured on the Infinix ZERO 30 5G are smoother to upload, and you get real-time reactions delivered to you instantly.

Sleek, ergonomic, and energized
The Infinix ZERO 30 5G’s sleek ergonomic design is matched by long-lasting performance, with a 68W Long-lasting Health Super Charge + 5000mAh All Day Battery, so you can reach out to your audience anywhere and anytime without worrying about your next battery charge. The 144Hz with 3D Curved AMOLED Display with a fast refresh rate lets you review your photos and videos clearly before uploading on your feed, or you can simply watch and enjoy the work of your favorite creators for your next inspo.

Benedict Cua for Infinix ZERO 30 5G

It also comes in diverse colorways: the sunset-inspired Golden Hour, elegant Rome Green, and the magical Fantasy Purple. The Vlog Masters, consisting of creative personalities Rhian Ramos, Benedict Cua, and Kianna Dy, flaunted their colorful Infinix ZERO 30 5G phones in an equally stylish digital commercial.

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Post your thoughts and experiences, and Create Your Own Story easily with the HD clarity and seamless performance of the Infinix ZERO 30 5G. The power to share is in your hands for only P14,999, which provides you with value-for-money features and accessibility that can support your content creation journey and to grow your online community.

Rhian Ramos for Infinix ZERO 30 5G

You can cop the Infinix ZERO 30 5G for a discounted price at the following e-commerce stores:

First sale WinMe Price (Online Flash Sale) starts at P13,999 via Lazada and TikTok Shop on September 27
WinMe Price of P11,999 via Shopee (claim both shop and platform vouchers to avail of discount)

The Infinix ZERO 30 5G will be available at Infinix kiosks and concept stores nationwide starting September 30.

For more updates and information, visit Infinix Philippines’ official website, Facebook page, and TikTok Shop.

Leading smartphone brand debuts striking new ‘Phone-to-Purse’ concept with HONOR V Purse, showcases the slimmest and lightest foldable HONOR Magic V2

Global technology brand HONOR has officially unveiled its strategic vision for the future of smartphones at IFA 2023. During its keynote session entitled “Unfold Tomorrow” HONOR CEO George Zhao outlined the brand’s commitment to making foldable smartphones mainstream, with its latest human-centric innovations including the lightest and slimmest inward foldable smartphone of HONOR, the Magic V2. The brand also unveiled the HONOR V Purse, a new concept that reimagines a foldable smartphone as a wearable, fashion-forward purse, offering endless possibilities for style and self-expression.

“HONOR’s foldable smartphones have come a long way, with each iteration showcasing remarkable advancements in design, functionality, and durability,” said George Zhao, CEO of HONOR. “Not only that, but with our phone to purse concept brought to life through the HONOR V Purse, we are exploring sustainable solutions that leverage emerging foldable technology to empower creativity and shape tomorrow’s lifestyle.”

Unfolding the Next Frontier of Fashion Forward Technology
HONOR embraces its role in shaping future lifestyles and unveils the HONOR V Purse, a new “Phone-to-purse” concept that heralds the beginning of electronic devices being seen as an entirely new category of fashionable consumer goods that offer unlimited opportunities for self-expression.

Engineered with sustainability in mind, the HONOR V Purse epitomizes HONOR’s commitment to the environment. In addition to featuring sustainably sourced materials such as vegan leather for its straps, the concept’s endlessly customizable AODs can be paired with any outfit. As the fashion industry transcends the physical world into a more digital space, technology is enabling unlimited possibilities for style and self-expression.

Echoing its open-collaboration brand spirit, HONOR has teamed up with top cultural tastemakers from across its HONOR Talents Global Design Awards platform, including creative director from BURBERRY menswear Bram Van Diepen, contemporary artist Yunuene Esparza, professor of the China Academy of Art Yuan Youmin and crossover artist Xiao Hui Wang, to design a series of custom AODs for the device, offering endless fashion possibilities.

Initial Global Showcase of HONOR Magic V2
During IFA 2023, HONOR also showcased its new flagship foldable smartphone, the HONOR Magic V2, for the first time ever at a global event, which is perfectly illustrating HONOR’s vision for foldable smartphones, redefining industry benchmarks with significant improvements across form factor, battery, display and user experience aspects.

The HONOR Magic V2 is the lightest and thinnest inward foldable smartphone that HONOR has introduced to date, weighing only 231g and measuring just 9.9mm thick when folded. It features a new generation of Silicon-Carbon-Dual-Battery with an average thickness of just 2.72mm, which achieves a high capacity of up to 5,000mAh in the space of a thin and light foldable flagship body.

In addition to the thin and lightweight, the HONOR Magic V2 features a first-of-its-kind Super-light Titanium Hinge and a new HONOR’s proprietary steel, providing added robustness and durability to the hinge mechanism. The HONOR Magic V2 also earns the coveted durability certification from SGS, by enabling the hinge to withstand more than 400,000 folds, ensuring a lifespan of up to ten years for folding 100 times a day. The HONOR Magic V2 features a triple rear camera setup that includes 50MP Main Camera (f/1.9), a 50MP Ultra-Wide Camera (f/2.0), and a 20MP Telephoto Camera (f/2.4). The front-facing dual camera setup features two 16MP Cameras (f/2.2).

Incorporating human-centric innovation, the HONOR Magic V2 also supports industry-leading 3840Hz PWM Dimming technology minimizes eye strain, ensuring comfortable viewing even during extended use.

HONOR takes home 36 Media Awards

This year, HONOR received a total of 36 awards from media at IFA 2023. Android Headlines awarded the HONOR V Purse “Best of IFA 2023” and commented that “The HONOR V Purse is not only a phone, it’s also a fashion statement, and a conversation starter. It was easily one of the more interesting announcements we’ve seen at IFA 2023.” GSMArena also said about the design concept of the HONOR V Purse that “this is actually a very advanced device…we always appreciate when a company thinks outside the box.”

For more information and announcements, you may visit HONOR’s website www.hihonor.com or social media platforms: Facebook (Facebook.com/HonorPhilippines), Instagram (Instagram.com/honorph/) and TikTok Shop: (Tiktok.com/@honorphilippines). To check out HONOR’s complete list of retail stores, go to https://www.hihonor.com/ph/retailers/.

About HONOR
HONOR is a leading global provider of smart devices. It is dedicated to becoming a global iconic technology brand and creating a new intelligent world for everyone through its powerful products and services. With an unwavering focus on R&D, it is committed to developing technology that empowers people around the globe to go beyond, giving them the freedom to achieve and do more. Offering a range of high-quality smartphones, tablets, laptops and wearables to suit every budget, HONOR’s portfolio of innovative, premium and reliable products enable people to become a better version of themselves.