Express the love with Shell V-Power Nitro+

One of the seven wonders of the ancient world, the Hanging Gardens of Babylon is a piece of architecture that was built to please a queen. According to stories, King Nebuchadnezzar had the Hanging Gardens built to take the homesickness of his queen, Amytis, away.

Since history began, showing love has come in various forms of grand gestures to sweet nothings. And every February, mere mortals take on a whole new level to express their love to the queens and kings of their own, who can take you at the heights of bliss. If love is expressed to people who can bring you your heart’s desires, love should also be expressed to the faithful partners on the road– your car.

This February, Pilipinas Shell encourages motorists to go all out and express their love for their most trusted road companion by giving it the care it deserves and by filling it up with Shell’s premium performance fuels, Shell V-Power Nitro+. Shel V-Power Nitro+ fuels are designed to fight gunk and corrosion, the two performance-robbing threats that can hamper an engine’s performance.

“For us at Shell, vehicles are not just machines that bring us to our destinations, but rather they are important companions that give every motorist an exciting and memorable experience on the road. This is why we continue to share the passion of motorists in taking care of their vehicles,” said Anthony Lawrence Yam, Vice President for Retail at Pilipinas Shell.

To support the Filipino motorists’ testament of love for their vehicles, Shell carried out a week-long celebration for their customers that started last February 8 and will culminate on Valentine’s Day, February 14. In the event called the KissCar Cam Challenge, car owners are encouraged to show their love for their cars for a chance to win special prizes, including a trip for two to the most romantic city in the world, Paris, France. Motorists from different key cities in the Philippines joined the challenge and showed their affection for their cars through kissing and hugging their vehicles.
And because there are more ways than one to show love, Shell hosted a date night that exhibited love in its many artistic forms. In an early celebration of Valentine’s Day, the #LoveMyCar Date Night gave the guests a romantic experience with music and poetry. Maximizing the power of words, Shell invited spoken word artists to perform original and beautiful pieces that transported the audience to a unique story-telling experience.

If love can be expressed through words and music, the greatest display of all is through action. The same can be said for giving your vehicles the grand display of affection it deserves.
“From regular maintenance checks, to simply keeping it in pristine condition, the vehicles that take us to exceptional destinations and give us exciting experiences on the road deserve it all. As we enjoy our road trips, we encourage motorists to continue to express their love for their cars by filling up with Shell’s premium performance fuels that are designed to protect engines from gunk and corrosion, Shell V-Power Nitro+.”

About Shell quality fuels

Providing Filipino motorists with the latest technological innovations that meet the more stringent emission standards, all Shell quality fuels in the Philippines have been Euro 4-certified since January 2016. All Shell quality fuels were developed to meet increasing energy demand and supply challenges by delivering smarter products and cleaner energy, smarter infrastructure, promoting smarter use, and by developing new energy sources while addressing the impact on the environment, through cleaner burning-natural gas and advanced fuels and lubricants technology.

Shell V-Power Nitro+ ends the year with excitement

In the 365 days in a year, any ordinary day can turn out to be filled with pleasant surprises. Unknown to some, these pleasant surprises can be claimed in exploring paths and finding new discoveries on the road. As the year 2015 comes to a close, Pilipinas Shell encourages motorists to claim the exciting drives they deserve with their premium performance fuel, Shell V-Power Nitro+.

“As we celebrate the coming yuletide season and mark the wonderful memories of this year, we Filipinos also deserve to revel in the simple joys and exceptional adventures on the road,” said Pilipinas Shell Vice President for Retail, Anthony Lawrence Yam. “More than getting to destinations, we share the passion of Filipino motorists in giving their vehicles utmost care in fueling their exciting drives.”

Performance that excites

Fervent in educating motorists about the two performance-robbing threats, gunk and corrosion, Shell continues to showcase how Shell V-Power Nitro+ can help Filipino motorists bring their exciting drives to life. Road warriors continue to win against the double threats to their engine’s performance with Shell’s latest generation of premium performance fuels, Shell V-Power Nitro+.

Known for its commitment to innovation and technology, Shell developed an immersive 360-degree visual experience using the Gear VR technology. As an integrated educational tool to share to motorists about the two performance-robbing threats that can occur inside an engine, this experience took the audience on a journey inside the engine to learn about the performance benefits of using Shell V-Power Nitro+.
From a virtual reality experience, to an adrenaline-filled activity, Shell V-Power Nitro+ demonstrated the rush of excitement as it launched the Choose Excitement Challenge to the media. In this thrilling dare, different media personalities put their wit to the test as they unraveled clues and solved puzzles in a specially designed truck to find the missing formula of Shell V-Power Nitro+ Diesel.

On the road

In escaping the terror of gunk and corrosion in the room, the same victory can be felt by motorists who fuel their engines with Shell V-Power Nitro+ fuels, Shell’s premium performance fuels designed to fight gunk and corrosion. Gunk or engine deposit is a battle that motorists face every day. The use of lower class fuels can cause gunk to build-up on critical fuel system components like the diesel fuel injectors—which can rob engines of power.

Shell V-Power Nitro+ Diesel is formulated with powerful cleaning agents that help remove engine deposits or gunk and is also designed to protect engines’ fuel system with an anti-corrosion component that forms a protective film on metal surfaces. This helps prevent corrosion tendency and helps to protect precision fuel system components.

Regular maintenance for motorists can be as challenging as unraveling a mystery. Beyond regular maintenance, the daily use of premium quality fuels can bring road warriors a thrilling experience on the road. With a well-maintained vehicle, conquering uphill tracks, rough terrains, and even the bustling city streets becomes a piece of cake. Shell V-Power Nitro+ Diesel helps motorists reclaim their engine’s performance as they make their thrilling road adventures come to life.

“We want our customers to make every mile a moment before the year comes to a close by claiming their extraordinary road adventure they deserve. With Shell’s best ever premium performance diesel, Shell V-Power Nitro+ Diesel, we want our customers to win against the threats that can hamper their engine’s performance,” said Yam.

So whether Filipino drivers fill up their cars with Shell V-Power Nitro+ Gasoline, Ferrari’s choice for improved performance, Shell V-Power Nitro+ Diesel, Shell’s best ever premium performance diesel, or Shell V-Power Nitro+ Racing, Shell’s top performance gasoline, Shell V-Power Nitro+ encourages Filipino motorists to bring their exciting drives to life.

For more information on Shell V-Power Nitro+ Diesel, log-on to www.shell.com.ph/makeyourdrivecomealive.