BLUE WATER DAY SPA GAINS MORE STAR POWER WITH ITS NEW ROSTER OF CELEBRITY ENDORSERS

While many head to Blue Water Day Spa to get themselves beach ready for the summer, a healthy mind, spirit and body is always in season.

Blue Water Day Spa, the renowned leader in ultimate pampering and rejuvenation, helps you achieve and maintain that balanced state of well-being through its wide, varied range of treatments. From intensely rejuvenating massages to deep cleansing facials, and sculpting and toning treatments that help you maintain your toned physique, Blue Water Day Spa helps you address all the symptoms of stress and gives you that boost you need to get you through the week.

With several branches located in around the metro, Blue Water Day Spa also offers its discerning clientele relaxing respites in the city where they can de-stress and pamper themselves.
And just in time for this holiday season, Blue Water Day Spa proudly presents its roster of ambassadors: Michelle Dee, Harry Morris, Fabio Ide, Ara Arida and Christian Bautista.

The youthful Michelle Dee has a lot to deal with these days, a hectic schedule and so much more. And the stress of the daily grind ultimately affects her well-being, causing headaches, neck strains and pains in her lower back. To help soothe the symptoms caused by stress, Michelle turns to Blue Water Day Spa’s Combo Herbal Massage. Using a soothing blend of essential oils, the deep tissue massage helps to work out the tensions in the back and neck. “After just one session, you feel looser and more relaxed. You’ll definitely feel that you’re ready to take on another day!” shares Michelle.

A multi-awarded artist and actor, Christian Bautista has to divide his hours, recording at the studio and shooting for his back-to-back shows. The long production days and the stress on set oftentimes makes him binge on junk food. “Which, of course, affects my weight and my mindset. When I eat junk food, I feel lethargic and don’t quite have the energy,” he says. For this, he uses the Blue Water Day Spa Therapeutic Colonic Massage. It is the latest method of losing weight, and it gives Christian that boost of energy. “It makes you relax, and it helps tone the body. I combine this with exercise and eating right, and after a few sessions, you’ll see impressive results,” he shares. “The Colonic Massage also helps get rid of the blockages and impurities in your system, so you instantly feel lighter and freer.”

Ariella “Ara” Arida, Miss Universe 2013- Third Runner Up, understands the importance of looking your best, and so despite no longer competing for the crown, she invests time and effort in maintaining her toned physique and youthful looks. To help her look camera-ready, Ara schedules her Blue Water Day Spa Y-Lift treatments regularly. The Y Lift treatment, a combination facial and skin treatment, helps to reduce the signs of skin-aging and gently “lifts” the face for that youthful look. “When it comes to my body, I try to eat clean and live healthy, and complement that with my Y-Lift treatments which gives me that radiant glow and smooth complexion,” she says.

Blue Water Day Spa has numerous other treatments for different body issues and has treatments that complement the different lifestyles of its customers. For active individuals and athletes like Fabio Ide and Harry Morris, they turn to Blue Water Day Spa’s Athlete Massage to help soothe the aches in their muscles.

Harry Morris, a player of the Philippine Volcanoes (rugby team), often pushes his body to the limits, going through intense trainings and games regularly. “After training or a rough game, my muscles and joints hurt a lot. When I get the Athlete’s Massage, I’ve noticed that my recovery time gets cut in half,” he says. Fabio Ide, entrepreneur and model, agrees with Morris, adding, “Your body is like a well-oiled machine, so you have to make sure it gets the upkeep it needs. This massage does incredibly well in making sure that you stay at the top of your game and that you enjoy that range of motion painlessly.”

Whether it’s to look more beautiful, to speed up recovery time, or to just simply pamper yourself after a long, hard week of work, Blue Water Day Spa is here to help you relax and rejuvenate anytime.
For more information, visit www.bluewaterdayspa.com

WHITE FLOWER CELEBRATES 90 YEARS BY HONORING UNSUNG HEROES

White Flower oil originated in Malaysia in 1927, and was introduced to the Philippine market in the 1950s. Since then, White Flower has been a household partner of every Filipino, providing soothing relief from headaches, dizziness, colds and stress. This year, as it reaches its 90th anniversary, White Flower celebrates its success and legacy by giving back to the community.

“We have been the No.1 embrocation for generations, and we are proud that people have been patronizing White Flower for the past nine decades,” shares Jimmy Lao, President and CEO of Jelma Philippines, Inc., the exclusive importer & distributor of White Flower Embrocation in the Philippines. “It has been our greatest honor to have worked quietly in the background, offering comfort and relief to people in their everyday lives.”

Over the years, White Flower has become the most trusted liniment oil by Filipinos because of its distinct scent, soothing relief and potent formula that has remained unchanged since it was manufactured in 1927. With just 2 to 3 drops of White Flower Embrocation, you will feel the soothing relief and discover the aroma theraphy of wellness. Made from a unique blend of essential oils – including Menthol Crystals, Methyl Salicylate, Eucalyptus Oil, Camphor and Lavender Oil that made White Flower so distinct from all other liniment oil in the market today.

“While the formula remains unchanged, the company (Jelma Phils. Inc.) has indeed grown strong and evolved thru the years in terms of distribution and reach on a nationwide basis. From drugstore channel, modern trade and general trade accounts and up to convenient stores as well. We are continuously expanding our business distribution network every year”, quoted by Jimmy Lao.

Earning the trust and confidence that is synonymous to White Flower Embrocation, Jimmy Lao proudly states that – “It’s not only the older generation who is using White Flower, but also the young ones. From their grandparents to their parents, the love and trust for White Flower has been passed on. Today, what is so exciting is that we can see how White Flower Embrocation has evolved. Not only being used by individuals of all ages, but also by people from different walks of life.”

For it’s 90th anniversary (instead of the typical festivities), White Flower has decided to focus its effort in celebrating the reason that has made the company successful these past decades – the people.

In the same way it has quietly offered relief to all, White Flower now give thanks to the quiet workers and unsung heroes of the country. In its newest campaign, titled “Unsung Heroes,” White Flower honors those who have made an impact in society by doing the ordinary in extraordinary ways.

“We want to honor those who have offered their lives in the service of others. That commitment and drive with no want for reward or praise – are the values that White Flower holds dearly,” explained by Jimmy Lao.

As it celebrates it’s 90th anniversary, White Flower Embrocation gives back to the people in ways that are not only big but also meaningful.

You may check out the 1st winner teaser video here: https://www.facebook.com/inquirerdotnet/videos/10156128039449453/

Authentic Hokkaido Ramen Santouka now at UP Town Center

Ramen lovers in North Metro can now enjoy Japanese culture in a bowl as Hokkaido Ramen Santouka brings its authentic, passionately-cooked ramen recipe to UP Town Center on Katipunan Avenue, Diliman, Quezon City.

Hokkaido Ramen Santouka opens its 11th branch at the UP Town Center to give residents of the area and neighboring communities a taste of the unique family ramen recipe developed in 1988. Santouka’s ramen offerings are masterfully made with imported ingredients—from the noodles down to the soup, which is cooked for 20 hours daily to keep it fresh and healthier but delicious to the last drop.

IMG_9745

The opening of the new branch features special discounts available until October. Students can truly say TGIF (thank God it’s Friday) every Friday from September 22 to October 13 as they enjoy 20% discount on Santouka’s new offerings: fried chicken tsukemen and tonkatsu tsukemen upon presentation of a valid student ID. They may also treat themselves with the buy one, get 30% off on second order of a regular takoyaki or cheese takoyaki promo.

IMG_9751

From September 23 to 30, diners at Hokkaido Ramen Santouka UP Town Center can avail of the soft shell crab salad and sushi promo with free matcha ice cream with every order. Currently, the soft shell crab salad and sushi, regular takoyaki, cheese takoyaki, fried chicken tsukemen and tonkatsu tsukemen are only available at the UP Town Center branch.

IMG_9746

Visit Hokkaido Ramen Santouka at UP Town Center and experience the best, carefully prepared ramen.

Get to know more about Santouka. Visit its Facebook page: https://www.facebook.com/RamenSantoukaPH and Instagram: https://www.instagram.com/SantoukaPh/, or go to any Hokkaido Ramen Santouka branch near you.

Maxicare Healthcare Corporation opens a new Exclusive Wing in VRP Medical Center

To add to the year-long celebrations of its 30th anniversary, Maxicare marks a momentous milestone in its partnership with VRP Medical Center (VRPMC) through the opening of the Maxicare Exclusive Wing inside the said hospital’s facility.

The two organizations have had a long history of combined efforts being that VRPMC has been an affiliated hospital of Maxicare for 25 years. Tracing it back to start of their partnership in 1992, they have already assisted thousands through their joint healthcare service delivery of consultations, confinements, laboratory exams and medical procedures. Together, they serve an average of 2,000 Maxicare members on a monthly basis.

This successful delivery is due to the synthesis of VRPMC’s trusted experience of 50 years in the medical industry and Maxicare’s dedication to its commitment to stay strong as the number one Health Maintenance Organization (HMO) in the country. Given those reasons and furthermore with Maxicare proactively looking for effective means to serve its members better, the idea of a profounder arrangement with VRPMC came to mind.

Probing into the demand indicators in the area such as the growing number of Maxicare members in the surrounding residential and business hubs near VRPMC, an opportunity for Maxicare to expand its network of care was certain. The fruition of which is the Maxicare Exclusive Wing in VRPMC as it is all of the learnings combined and subsequently transformed into tangible experience for its valued members.

The opening of the said facility broadens the partnership from a regular affiliated provider setup to Maxicare now having the all the patient rooms at the 8th floor exclusive for its members. The Maxicare Exclusive Wing generally takes pride in the ease of access it offers which is incomparable to typical confinements. It has 34 artfully designed private rooms and each have been fitted with a brand new air-conditioning unit, cabinets, tables and a Smart HD Television. Patients and their guardians may even access the internet using the free Wi-Fi connection with speeds of up to 50mbps.

Moreover, Maxicare members may take advantage of the “EZ admission” procedure which is the prearranged check-in for a reserved room during their elective confinements (planned procedures). And upon discharge, an equally hassle-free express check-out process. Thus, with or without incurred excess charges, there will no longer be a need to line up in the hospital’s cashier or in any other office as all matters will be proactively resolved within the patient’s room. This process significantly reduces the time spent for check-in and check-out and it significantly makes the hospital experience more pleasant for the patient and his/her guardian.

This delivery of a customized healthcare experience is what Maxicare aims to be known for. And given the growing needs of its members, Maxicare recognizes that healthcare service now more than ever is more demanding and challenging . It should be provided with greater ease in every step and always partnered with additional lifestyle-related feature that reduces the disruption and inconvenience from the patients’ daily lives when availing of healthcare services.

Innovations such as the Maxicare Exclusive Wing enables Maxicare to stay at forefront of the HMO industry as it gets to serve more members better and faster.

Enfagrow A+ Four reveals its biggest breakthrough with MFGM Pro

The first five years of life is the most exciting, because 90% of brain development happens in this stage. That’s why parents invest so much time, effort, and nutrition to carefully nurture their children, yet still wonder if they can do more. Now the latest innovation in pediatric nutrition may be the help parents need.

Mead Johnson Nutrition announced its biggest breakthrough today: the introduction of MFGM, or milk fat globule membrane, in the new and improved Enfagrow A+ Four.

Recent studies demonstrate that MFGM plays an important role in supporting cognitive development, immunity and gut health. Moreover, a clinical study1 suggests that MFGM supplementation in children’s milk can positively impact behavioral regulation—
EQ development, in parent speak—in young children.

“Indeed, this is our biggest breakthrough since we first introduced DHA into our products in the early 2000s. With MFGM, we are bringing pediatric nutrition to a whole new level,” said Chris Ritchie, General Manager of Mead Johnson Nutrition, Philippines.

“This allows us to help parents prepare their children, particularly in the aspect of IQ and EQ development, for the demands that the future may bring.”

With this innovation, Enfagrow A+ Four is now the first and only children’s milk that contains the breakthrough ingredient MFGM Pro. Parents can now rely even more on Enfagrow A+ Four as their partner in developing their children’s IQ and EQ, for the challenges that the future holds.

Ina Jardiolin’s Stretch(ed) Mark(ed) exhibit: Probing the scars of identity and expectations

Among the young, up-and-coming visual artists today, UP Fine Arts graduate Ina Jardiolin stands out among her peers with her powerful artistic voice and her use of a most unusual medium: leather. A very challenging material on which she expresses herself, Ina—whose family hails from the local footwear industry—utilizes this medium with much dexterity, notably a result of careful experimentation, a singular vision, and an innovative approach to her craft.

In her second solo show, titled “Stretch(ed) Mark(ed)”, Ina harnessed discarded treated leather scraps as her canvas—delving into self-identity and the intangible, fleshing out the beauty in androgyny, while touching on the realities of life.

Ina uses her art as a means to communicate, and to those like her who are introspective, and at times misunderstood, she aims to reach out, to make it known that they are not alone and that they need not feel confused. Ina’s goal is to convey a message of empowerment and of hope.

Way before gender issues became the subject of sometimes-heated exchange of perspectives, Ina has been scrutinizing the controversy in her mind and consequently, in her artwork. “My art is my own reaction to identity and the cultural expectations regarding gender,” Ina explains. “I want the world to be more open to different ideas that veer away from usual norms.”

In “Stretch(ed) Mark(ed),” the young artist probes into the scars that gender roles impose among us, how these obstructive assignments often mark each of us permanently. The intricately cobbled leather scraps signify how these gender norms sometimes leave individuals grasping at pieces of their genuine identity to gain a sense of individuality and acceptance.

Probing the scars of identity and expectations
Page 2 of 2/

The controversial message is consistently conveyed in the androgynous subjects of her paintings, inviting viewers to embrace both male and female energies, to take a genuine look at one’s self and to be true to that vision.

Apart from mounted paintings using leather scraps, Ina will once again display art pieces using wooden shoe lasts (referred to as ‘hulma’ by local shoemakers) in her upcoming exhibit. She is the first artist to make use of this vintage shoe-making implement as a ‘canvas’.

The use of both leather and shoe lasts pays homage to her family’s background as Marikina shoemakers. Transforming the shoe lasts into art pieces is a gesture that honors her ancestors whose labors nurtured both the family and helped build the local shoe industry. Leather, a pliant and resilient material, epitomizes the spirit that her family has stood by for generations.

Utilizing non-conventional medium is her way of stepping outside the lines to convey
her message: “Everything—and everyone—should not be restricted by a set of roles made by those who are comfortable staying within the bounds of what is “normal” and acceptable”.

Her art, which includes printmaking, ceramics and illustration, is one that constantly evolves and is in constant flux, much like the fluidity of gender.

Ultimately, Ina Jardiolin sees her art as giving a voice to others who cannot otherwise express themselves, taking up their cudgels and, in the process, gaining a deeper understanding of herself.

Prepare to be enlightened by Ina’s masterpieces at Stretch(ed) Mark(ed), which runs from September 10 to 25, 2017 at Kaida Contemporary, #45 Scout Madrinan, South Triangle, Quezon City.

Fuji Xerox Asia Pacific Expands Monochrome Multifunction Device Lineup – DocuCentre S2110

Fuji Xerox Printer Channel Philippines releases DocuCentre S2110, a new addition to the DocuCentre S series of monochrome multifunction devices for the small- and medium-sized businesses (SMB) market in Asia-Pacific region.

DocuCentre S2110 is an entry-level model in the A3 monochrome multifunction device category. It is the successor of the DocuCentre S2011, which has been popular in the Southeast Asia markets as it features essential functionality required for SMB office work at a competitive price.

DocuCentre S2110 is equipped with useful functions for the SMB markets in Southeast Asian countries including Thailand, Philippines, Indonesia, Vietnam, Myanmar and Cambodia. It features enhanced functions that meet the needs of SMB users while offering the same cost effectiveness and usability as the preceding model. The new model comes with more appealing design with increasing*1 copy/print speeds of up to 21 pages per minute (ppm).

It also provides added convenience—auto skew correction—to the identity card (ID) copy function, which is commonly utilized in many industries such as finance and banking, professional services, education, as well as hospitality. It automatically corrects skewed copies of ID cards in case they are not placed straight on the scanning glass. The enhancement also includes allowing users to copy up to four ID cards on a single page, as well as copying them together with documents such as family registration papers.

The new DocuCentre S2110 features local and network pull scan function which enables multiple users to scan documents from network multifunction devices to multiple computers. It is convenient for users to scan any documents using Fuji Xerox’s Print and Scan Hub application, which provides user-friendly and useful scan operation function.

Note 1: The preceding model, DocuCentre S2011 prints at 20 pages per minute.

Xerox, Xerox and Design, as well as Fuji Xerox and Design are registered trademarks or trademarks of Xerox Corporation in Japan and/or other countries.

About Fuji Xerox:

Founded in 1962, Fuji Xerox Co., Ltd. is a leading company in the Document Services & Communications field, offering solutions and services to help customers resolve their business challenges. Underlying our solutions and services are our world-class office multifunction devices, printers and production printers that we develop and manufacture for worldwide distribution. Together with cloud and mobile solutions, Fuji Xerox builds a communications environment that enable our customers to access the right information, at the right time, and in the right form—thereby contributing to their valuable communications.

Fuji Xerox is a 75-25 joint venture between FUJIFILM Holdings Corporation and Xerox Corporation, and its direct sales force covers Japan and the Asia-Pacific region including China. We employ approximately 45,000 people globally, with more than 80 domestic and overseas affiliates / sales subsidiaries. More information of Fuji Xerox is available at www.fujixerox.com

AXA launches new insurance product for today’s ambitious market

Today’s young professionals are ambitious and often on-the-go. They work hard and at the same time want to pursue their own passions. As they focus on their careers, they want to maintain a work-life balance, and ensure that they are also preparing for their ultimate ambitions. Some would want to travel around the world, have their own business, or pursue a pricey hobby like golf or scuba diving.
Recognizing the need for investment and protection of today’s discerning consumers, AXA has launched MyAmbition, an affordable investment and life insurance plan that you can avail of online. Designed with your busy lifestyle in mind, the convenience of availing of an investment product with just a few clicks gives you an attractive option to help fulfill your ambitions in life.

MyAmbition can be availed of with a one-time investment that starts at only P50,000, a great opportunity to put that 13th month bonus or extra savings to better use. You can also invest up to a maximum of P125,000. The funds are professionally-managed by the AXA group to give you security and peace of mind.

MyAmbition gives you a range of options to suit your risk profile and financial goals. There’s an investment fund for conservative investors, a balanced fund for those who have a moderate appetite for risk, and an aggressive growth fund for those who want to maximize the potential of their investments.
Application is easy. Just visit www.axa.com.ph, and click on MyAmbition. You can assess your investment profile, pick an investment portfolio, and pay for the policy with your credit card. Debit card and other online payment options are also available.

“Our innovative digital solutions address the unique demands of digital natives. You can avail of MyAmbition through our e-commerce site. You can also download MyAXA, the mobile app that allows our clients to access policy information anytime, anywhere.” says Rahul Hora, President and CEO of AXA Philippines.

On top of these benefits and conveniences, MyAmbition gives you life insurance coverage of 125% of the single premium or the Account Value, whichever is higher. Should you choose to keep your funds longer, you can receive a Loyalty Bonus of 5% of the average account value to be paid on the 10th and 20th year.

“We understand the needs of today’s professionals. MyAmbition takes their lifestyle needs into consideration – it is affordable, available online, easy to purchase, can meet various investment considerations, and is payable via a credit card. MyAmbition’s combined offering of affordability, convenience, and flexibility will definitely help young and mature Filipino professionals achieve their financial goals and fulfill their ambitions,” adds AXA Philippines Chief Customer Officer Amor Balagtas.

Shopee Kicks Off “Shopee 9.9 Mobile Shopping Day”, The Biggest Mobile Shopping Day in Southeast Asia

Get ready for the biggest mobile shopping extravaganza on September 9

Shopee, the leading eCommerce platform in Southeast Asia, today announced the start of its annual shopping event – Shopee 9.9 Mobile Shopping Day. Shopee will offer a wide range of promotions, including discounts of up to 99% off, top picks under P99, and flash sales. Shopee partners with more than 1,000 sellers, including leading brands such as Johnson & Johnson, Oppo, Lysol, Sandisk, Mustela, and Makeup World, to make 9.9 Mobile Shopping Day the biggest online shopping event of the year.

“Last year, our 9.9 Mobile Shopping Day successfully achieved a five-fold increase in orders and three-fold increase in traffic within 24 hours. This year, with over ₱50 million worth of marketing activities, we aim to increase traffic by five times and triple our sales. We look forward to having all users across the Philippines join us in the biggest sale of the year,” said Macy Castillo, Head of Commercial Business at Shopee.

Since its launch in 2015, Shopee has experienced significant growth across the region. To date, Shopee has surpassed USD 3 billion annualized GMV with over 50 million downloads and more than 100 active million listings. In the Philippines, Shopee has garnered more than 4 million downloads.

Based on a 2017 study by Google and Temasek, the Philippines’ e-commerce market is projected to reach $9.7 billion (₱498 billion) in 2025 and 34% annual growth rate, which is said to be above the global average growth rate.

“The Philippines is an important market for us given its immense potential. As we scale up our product selection to cater to a wider audience, we are pleased to have leading brands such as Johnson & Johnson and Lysol joining our 9.9 Mobile Shopping Day this year. This is a major milestone for us in establishing Shopee as a one-stop shopping destination for users to enjoy a wide variety of products. Together with our 9.9 Mobile Shopping Day partners, including PLDT and Coke, we are confident that this will be a record-breaking year for Shopee in the Philippines,” added Castillo.

Luigi Casas, AVP and Head of Corporate Relationship Management at PLDT Alpha Enterprise, said, “We are very excited and proud to partner Shopee Philippines. Their business platform contributes enormously to the retail industry, as well as the overall digital transformation of the country and our economy. Together, we aim to increase awareness on the benefits of eCommerce adoption and how it drives the country’s economic growth as we redefine the retail industry.“

Starting from 1 September, Shopee 9.9 Mobile Shopping Day will begin with daily deals up to 99% off across multiple categories, including fashion, health and beauty, gadgets and electronics, and home and baby products. Users can also enjoy daily giveaways on Shopee’s social media accounts.

“Looking ahead, the future of the Philippines’ e-commerce market is very promising. We are highly confident that 9.9 Mobile Shopping Day will continue to be celebrated as an iconic day that appeals to the needs of the increasing number of online shoppers in the country,” Castillo ended.

Join Shopee in celebrating 9.9 Mobile Shopping Day. For more information, visit http://shopee.ph/99 and download the Shopee app via the App Store or Google Play.

Southern Comfort: Avida Towers Altura is the Newest Destination for a Different Kind of Southern Metro Manila Living

Avida Land, one of the leading mid-market real estate developers in the country, launched a handy cookbook in partnership with Yummy.ph to welcome new homeowners of the recently completed Tower 1 of Avida Towers Altura.

The cookbook titled “40 Best Quick-Fix Recipes for Your New Home” collates easy-to-do recipes of homemade comfort food, some of which are shared by Chef Francis Lim of Tipple and Slaw fame, and includes a map of Avida properties and the nearby groceries and shopping centers. The cookbook will be given as part of the turnover kit for new homeowners to enable them to create delightful experiences at their new home at Avida Towers Altura.

The launch was held on August 19, 2017 at the Avida Showroom South Park District and was followed by an interactive cooking demo of comfort dishes by Chef Francis Lim. Attendees also got a chance to participate in the Mystery Box Cooking Challenge where they created quick-fix meals using only the ingredients from the box. Attendees were also able to appreciate a dining room set-up that exhibited a beautiful way to present your home cooked meals for special occasions. They also received special gift baskets from NutriAsia containing iconic Filipino sauces and condiments that would complement any food preparation or meals at home.

“In any Avida community, we always aim to provide our residents with avenues to experience a more fulfilling lifestyle. We know that moving into your new home can be challenging especially for the newly independent ones. Our collaboration with Yummy for this cookbook will be a valuable tool in our residents’ day-to-day living, with easy recipes that any newbie home cook can follow to create delicious meals they can enjoy at home,” says Tess Tatco, Avida marketing head.

Avida Towers Altura is the latest addition to the vibrant South Park District, Ayala Land’s master-planned, mixed-use development, located in the relaxed yet dynamic environment of Alabang, Muntinlupa. With Tower 1 units now ready for turnover to its residents, as well as the top-off of Tower 2, a comfortable and holistic southern living experience awaits those who choose to reside in this convenient, practical and fun environment. Avida Towers Altura Tower 1 units are included in the overall total of 3,062 units to be turned-over by Avida this year.

Anyone will be able to experience rest and relaxation at Avida Towers Altura. The thoughtfully designed units, ranging from studio to one-bedroom and two-bedroom units, provide utmost comfort which matches the peaceful outdoor environment. The condominium’s amenities, specifically designed to encourage interaction and a healthy lifestyle among homeowners, include a clubhouse, swimming pools, a children’s play area, and an outdoor gym.

Beyond the residential towers, not only will Altura residents be met with a different kind of Southern lifestyle, but they will also enjoy the various establishments that make South Park District a sustainable community.

The 6.6-hectare district perfectly bridges urban city life with the necessity for nature. It has well-planned residential buildings, its own Ayala-operated South Park Mall where residents can effortlessly shop and dine, South Park Corporate Center with BPO offices for those who want to work closer to home, an operational transport terminal that makes it easier to access various locations in the Southern Metro, and a not-to-be-missed expansive Central Park featuring iconic art pieces from world-renowned sculptor Reginald Yuson including a large steel composition of interconnected conical forms, and a sprawling composition of free-flowing 3-dimensional tubes reminiscent of doodles which inspire vibrancy, movement and playfulness while keeping a sense of peacefulness and tranquility.

Various weekend activities are also scheduled at the park such as the Mobile Flea Market held every payday weekend between 12 noon and 9 P.M. With all these, South Park District is poised to become an ideal enclave for comfortable and convenient living in the South.

South Park District is located along the National Road of Alabang, less than a kilometer away from the South Luzon Expressway.

*Event partners for the cookbook launch event include NutriAsia, Robinsons Supermarket, Unifab and Uratex.

About Avida Land

Avida is a residential brand of Ayala Land, the Philippines’ leading developer of sustainable estates offering a diverse mix of quality residential and commercial developments that support local economic growth.