Simply use PayMaya, para may #BalikBayad!

Teen Royalties Kathryn Bernardo and Daniel Padilla come back to share
the many rewards you get when you “Don’t Pay Cash. PayMaya!”

Top-rated actors Kathryn Bernardo and Daniel Padilla were officially unveiled as the latest brand ambassadors for PayMaya’s “BalikBayad” campaign, which encourages Filipinos to experience the most rewarding mobile wallet app in the country today which gives them cashback and other perks for their cashless transactions via PayMaya.

After more than a year of not being seen together on-screen, “Teen Royalties” Kathryn Bernardo and Daniel Padilla reunite for an action-packed project that sees them sharing the many perks and rewards of going cashless through PayMaya’s “BalikBayad” campaign.

Serving as a follow-up to PayMaya’s widely successful “Don’t Pay Cash. PayMaya!” campaign last year which gave birth to a catchy video and jingle set to the tune of the hit ‘90’s Eraserheads song “Ligaya,” the “BalikBayad” campaign sees Kathryn and Daniel in action-packed scenes teaming up to beat a common foe–cash.

Set as a typical ‘90’s action movie complete with guns, goons, and even the penultimate “Pinoy Kontrabida” in the form of Rez Cortez, the campaign video features the two young celebrities using the powers of PayMaya to tackle everyday transactions that are typically paid with cash, such as grocery shopping, paying bills, buying load, and online shopping, among many others.

“We’re very excited to have KathNiel representing the ‘BalikBayad’ campaign, because just as these two big celebrity icons have made a comeback for PayMaya this year, our users can also expect something to come back–in the form of cashback–every time they use PayMaya instead of cash,” said Mark Jason Dee, Head of Growth and Marketing of PayMaya.

“PayMaya is a young and fun brand and we’re definitely lucky to have collaborated with Kathryn and Daniel in this campaign, because they represent the exciting and energetic lifestyles of most of our users,” Dee added.

Filipinos can get in on the most rewarding mobile wallet experience by downloading the PayMaya app on their iOS or Android devices and using the code PAYMAYAKATHNIEL upon signing up to get an instant reward, apart from the many other cashback and discount perks they can get by being a PayMaya user.

In February alone, PayMaya users can get as much as P6,000 in cashback when they participate in the mobile wallet’s various promos for bills payment, buying load, paying for goods and services via QR, online shopping, and sending money, among many others.

PayMaya has also expanded the list of merchants and establishments under its PayMaya Preferred program, which gives additional cashback to users who scan to pay with PayMaya QR on top of the regular cashback that they usually receive. Some of these new partners include Landers Superstore, Mercury Drug, KFC, Robinson’s Department Store, Total Alabang and Valenzuela, and Toys ‘R Us, among many others.

Bringing back time and convenience

But aside from getting monetary rewards in the form of cashback every time they pay, users are also able to make more time and experience greater convenience when they use PayMaya.

With PayMaya’s virtual card, for example, users can instantly gain access to a payment card which they can easily use for online shopping and other digital payments for a faster, more efficient payment experience.

PayMaya also recently introduced the ability to transfer money from users’ PayMaya account to other bank accounts, eliminating the need to wait in line at bank branches in order to make a bank deposit.

“PayMaya users can definitely look forward to even more features and services that will give them more convenient ways to pay as well as awesome rewards in the months to come,” Dee added.

To know more about the BalikBayad campaign and how you can get all of these exciting perks from PayMaya, visit www.paymaya.com/balikbayad or follow @PayMayaOfficial on Facebook, Instagram and Twitter.

Kapuso star Bianca Umali visits children affected by Taal Volcano eruption

Bianca Umali joined child-focused NGO World Vision in Laurel, Batangas last February 7 to visit and help distribute learners’ kits to about 400 school-aged children from Grade 1 to 7. Each kit contains a school bag, school supplies, and art materials to help hundreds of children who temporarily stopped schooling due to the eruption.

As World Vision’s Youth Ambassador for Education, Bianca Umali hoped to inspire the children with a message of hope amidst difficult times brought by Taal Volcano eruption.

As Taal Volcano still indicates signs of volcanic threat to its surrounding communities, World Vision commits to assist affected families, including thousands of children whose schooling have been disrupted for almost a month.

Nine year old Jhylian from the locked-down village of Buso-buso said, “I used to have 10 notebooks but after Taal erupted, most of my school things were destroyed. Now, I only have three notebooks for nine subjects. I’m worried what I will use after I’ve used up all the pages of my three notebooks.”

According to the Department of Education’s (DEPED) report, at least 575,456 students coming from 1,034 schools are affected due to class suspensions.

“Education in emergencies is crucial. A lot of children were not able to spare their bags or notebooks and worse, could not go back to their school because of the damages caused by the eruption. This should not stop them from learning though and that’s where we all come in – to support them in any way possible to keep them in school,” says World Vision National Director Rommel Fuerte.

“We are grateful to Bianca for making time to serve with us, despite her hectic schedule. The children and the people of Laurel are certainly encouraged and touched by her,” added Fuerte.

Since 2017, Umali has been an active advocate and generous supporter to various World Vision’s campaigns for the benefit of children. Months ago, Umali offered her voice and influence to promote the “1,000 Girls” campaign and the “Hope Town” experiential booth at the Trinoma Mall in Quezon City.

To date, World Vision has reached 1,845 families with hygiene kits (soaps, undergarments, etc.) and non-food items (mosquito nets, blanket, and plastic mats). 12,000 individuals also received N95 dust masks while at least 4 child-friendly spaces continue to provide psychosocial support to children in evacuation centers.

World Vision continues to appeal for support in providing learners’ kits to the communities affected by Taal’s eruption. Click this link to go to World Vision’s donation page: https://wvph.co/DonateForTaal. You may also call World Vision at (02) 8372-7777 or (0917) 866-4824.

For more updates and information, like and follow World Vision Philippines on Facebook, Twitter, and Instagram or visit their official website www.worldvision.org.ph.

 

About World Vision

 

World Vision is a Christian relief, development and advocacy organization dedicated to working with children, their families and communities to overcome poverty and injustice. Inspired by its Christian faith and values, it is dedicated to working with the world’s most vulnerable people. It serves and collaborates with all people regardless of religion, race, ethnicity or gender.

 

 

 

Love month is in the Air : #KwentongJollibee Valentine’s series celebrates perfectly imperfect stories of real love

Once again the most loved food chain, Jollibee is back with its latest, most anticipated #KwentongJollibee Valentine’s series. With the award-winning digital series delves into how true love conquers all—that beyond the romance, it takes hard work and commitment to make real love last.

“There are a plenty of relationships out there, that are experiencing complication when people set unrealistic expectations about love, believing that it’s always easy and picture-perfect especially in today’s digital age! This 20202, the goal is to highlight that the best love stories are those of couples who understand and value true love, and the hard work and commitment that it takes to make it work,” shared Jollibee Global Brand Chief Marketing Officer, JFC Philippines Country Business Group Marketing Head and concurrent Jollibee Philippines Marketing Head Francis Flores.

With the #KwentongJollibee Valentine’s series last year, the following episodes— “Anniversary”, “Proposal”, and “Choice” — encouraged fans to keep their faith in love and hit over 50M views on Facebook and YouTube. Jollibee, through its Jollibee Studios branded entertainment initiative, has produced up over 33 Kwentong Jollibee short films, garnered over 350 M views and nearly 700M in reach.

The success of the Kwentong Jollibee series has proved its industry leadership and the well-loved films continues to bag global and international recognition. With 2019 presentation, the fast-food brand brought home the APAC Tambuli Awards’ Gold Tambuli for the total Kwentong Jollibee campaign; three Bronze awards in the Family-Centered Brand category for Kwentong Jollibee Mother’s Day Series, Kwentong Jollibee Biyahe, Kwentong Jollibee Grand Thank You Project, and a Bronze award in the Seasons Celebration category for Kwentong Jollibee High Five (Father’s Day). Since 2016, Kwentong Jollibee has also remained to be a regular in the YouTube Ad Leaderboard’s Top 10 Ads in the Philippines. In 2019, YouTube recognized Kwentong Jollibee: Choice and Schoolboy as its most effective ads for the year.

And now, Jollibee will definitely capture the hearts of their viewers, as they release their #KwentongJollibee Valentine’s Series 2020: “#CoupleGoals”, “Space”, and “Apart” in an exclusive press preview held recently at Estancia Mall – Ortigas Cinemas. As today’s modern times have brought about varied definitions of love, the series theme “True Love Conquers All” aims to bring back the true definition of love.

Directed by Ianco dela Cruz (“Vow”, “Choice”), “#CoupleGoals” tells the story of Matt and Lisa, a happy couple who couldn’t be more perfect for each other, or so their social media photos say. Is their relationship as flawless as it appears?

“Space” follows the story of funnyman Dan, who goes out of his way to show his girlfriend Mae how much he cares but their differences have pushed the couple apart. Directed by Sigrid Bernardo, this episode begs the question: In the age where finding someone new as easy as a swipe, is true love is just as easy to find?

Lovebirds Myles and Ron are the center of the story titled “Apart”, directed by Pepe Diokno. Myles is strong-willed and self-sufficient, and Ron feels like he doesn’t have a place in her world. Does true love prevail or are they better off apart?

Be the first one to see – #KwentongJollibee films on Jollibee Studios (www.youtube.com/user/jollibeedigital1) and on Jollibee’s Facebook page (www.facebook.com/JollibeePhilippines) airing first on February 1, 2020!

5 Best Christmas Gifts for Gamers Giving gifts for gamers has never been more difficult this 2019

New games and consoles have gone and emerged into the spotlight and with more and more Filipinos now playing mobile games, gifts attributed to the gaming experience are one of the most in-demand gifts this Christmas.
From creative accessories to the best options in terms of price, top-up website Codashop shares five (5) best gift ideas you can give to the gamers in your life this Christmas:
Mobile game controller
You don’t need expensive consoles to complete the gaming experience with a joystick. The mobile game controller is conveniently built to serve as the controller to your favorite mobile games by simply attaching it to your phone.
Wireless headphones
Long cords are out. Wireless is in! While portable earpods have become popular today, the wireless headphones provide immersive audio. This device is a great way for sound-heavy games, plus the fact that you can freely move around without the worries of messy wires. You only need to charge the headphones for a certain period and once you are done, you let it do its groovy thing.
VR headset
Remember when VRs trended all over and were positioned as the future of gaming? VR headset, while new technology, are still worth trying for. A lot of games are yet to be made available for VR, but there’s always something exciting to those embracing them.
Thumb glove
Here’s something you never knew you needed. Gaming, especially for mobile phones, leads to sore and tired fingers. The new solution? Thumb gloves! This is a fun gift for the gamers whose palms are running sweat every minute. Also, with this, you don’t have to go to the long hassles of clean wiping your screen a lot with all the thumb sweat and prints.
Gaming credits and vouchers
Nothing makes the gamer smile more than gaming credits and vouchers as a gift. This new currency has grown to be very valuable for gamers of all ages. Gaming credit providers like Codashop has made purchasing credits and topping up your favorite games a lot more convenient.. Payment with Codashop is easy with the following payment options available: Globe, Smart/Sun, GCash, Grabpay, Bank Transfer, 7-Eleven and Card payments!

It only takes seconds and no registration/ log-in required to buy the diamonds you need for your heroes in Mobile Legends, or those hard-to-get Garena shells in Call of Duty Mobile.
To know more about Codashop, visit www.codashop.com/ph or follow /Codashop.Philippines on Facebook.

Coach Run Rio tips before the Run

Is it your first time running? Are you worried about sustaining injuries or running out of breath even before you can reach the finish line?

Fear not as international marathoner and RUNRIO, Inc. president Rio de la Cruz shares his expertise with beginner runners in preparation for Maxicare MAXIFEST: Live Your Best Life, Maxicare’s biggest health and wellness event.

Whether you are a rookie runner or a seasoned health enthusiast, here are some pointers from Coach Rio that can help you gear up for the race:

Remember to warm-up. Aside from increasing your heart rate, a good warm-up is important because it makes your muscles flexible and gives enough oxygen to endure the physical activities you’ll be doing. This will prevent your body from feeling stiff and sore after running. You can get ready by jogging or walking briskly for 20 to 30 minutes before the actual run.

Listen to your body. Push but don’t force – that is what your mindset should be when running. If you are just a beginner, it is okay if you won’t be able to run as far or as fast as other runners. When you feel your feet or the side of your torso hurting, take time to stop or slow down.

Learn proper running footstrike. According to Coach Rio, the way you plant your feet on the ground makes all the difference. There are three common running footstrikes: heel style, where your heel hits the ground first; the forefoot style, where you run on the ball of your foot; and the midfoot style, where most of your foot hits the ground at once – this is the most neutral running footstrike because it balances out your weight.

Try out some functional exercises. Functional training is a way to strengthen the body by doing exercises that mimic everyday movements just like lifting groceries or walking up the stairs. These exercises play a crucial role in boosting endurance, improving balance and posture, and enhancing strength and agility.

For this year’s MAXIFEST, the country’s leading HMO has partnered with RUNRIO, Inc., one of the premiere race organizers in the country, for the Maxicare MAXIFEST run which features different running courses and distances for all sorts of runners. There will also be a Maxicare Market, a one-stop shop for ready-to-eat plant-based alternatives.

The highlight of Maxicare MAXIFEST 2019 will be the attempt to set a new Guinness World Record that aims to help support the children of Kythe Foundation, the beneficiary of the event. Kythe Foundation, Inc. is a non-profit, non-stock organization aimed towards improving the quality of life among hospitalized children with cancer and other chronic illness.

Registration to Maxicare MAXIFEST is ongoing. Simply visit https://www.runrio.com/race/registration/maxifest-2019. For more info, log on to https://www.maxicare.com.ph or https://www.facebook.com/maxicarehealthcarecorp/.

Maxicare Healthcare Corporation: One of the pioneers in the health maintenance organization (HMO) industry was established in 1987 by an esteemed group of doctors and businessmen with the vision to deliver a better healthcare system. Three decades later, Maxicare has progressed into becoming the No. 1 HMO* in the country, continuously providing comprehensive healthcare programs via its wide network of medical providers and strengthened customer support.

Maxicare has more than 1.2 Million Members, more than 56,000 affiliated Doctors, more than 1,000 affiliated Hospitals and Clinics, 3,800 Dental providers, 8 Primary Care Centers and 13 Helpdesks, 9 Satellite Offices, 5 Exclusive Wings.

FWD Insurance teams up with MCX Tollway, Inc., unveils FWD – Muntinlupa-Cavite Expressway (MCX) symbolizing the country’s road to progress

FWD Life Philippines (FWD Insurance), part of pan-Asian FWD Group, and AC Infrastructure Holdings Corporation (AC Infra), fully-owned subsidiary of the Ayala Corporation (AC), announce their Expressway Sponsorship Program which unveils the newly renamed FWD-Muntinlupa-Cavite Expressway (MCX).
The FWD-MCX, serves as a crucial artery between Muntinlupa and Cavite—connecting the South Luzon Expressway (SLEX) to Daang Hari, Cavite and regularly serving thousands of motorists and commuters. With this newly signed agreement, the first of its kind for a Philippine insurer, FWD Insurance seeks to elevate the expressway as a symbol of the nation’s “road to progress”.
Used by more than one million cars a month, the FWD-MCX has shortened what was once a 20-minute drive from Daang Hari road to SLEX to only a three-minute journey.
Championing Economic Progress; Insuring FWD-MCX Motorists
“The FWD-MCX contributes to economic progress by enabling businesses to expand their geographic market reach outside of Metro Manila,” FWD Insurance Chairman of the Board and former Ambassador to the USA Jose L. Cuisia, Jr. said. “The expressway serves as a critical route for their operations and opens up opportunities for them to serve immediate local communities.”
Peter Grimes, President and Chief Executive Officer of FWD Insurance, said, “This is an exciting new venture for FWD and we’re proud to pioneer a program that has never been done by a Philippine insurer.”
As part of this initiative and to celebrate its fifth anniversary in the Philippines, FWD Insurance will be providing one-year accidental insurance to 500 customers with Php500,000 coverage to align with the insurer’s continuing efforts to protect more Filipino lives and secure their and their loved ones’ financial peace of mind.
Interested customers can go to bit.ly/SignUpForOffer and enter their details to qualify for the special offer, subject to terms and conditions.
Noel Kintanar, Chief Operating Officer of AC Infra and President of MCX Tollway, Inc., is optimistic about their partnership with FWD Insurance. “I am confident that through this agreement, we continue to provide a safe and convenient access for residents of south Metro Manila as this part of the metro emerges as a business and lifestyle hub,” Kintanar said. “More importantly, in collaboration with FWD Insurance, we hope to contribute in efforts to drive local economies forward.”
FWD Insurance in the Last Five Years and “The Road Ahead”
“The FWD-MCX is not only a road to us at FWD, but a notable landmark that stands as a testament to innovation and how far FWD has come in the last five years,” Amb. Cuisia said. “Since starting operations in the Philippines in 2014, we have achieved numerous milestones, becoming one of the country’s fastest-growing insurance companies and, more recently, consolidating our place as a top-ten insurer.”
“We’re excited to touch more lives as we play a role in building a more connected and progressive society,” Grimes added. “Much like how the newly unveiled FWD-MCX stands as a symbol of progress—now and in the future—we aim to encourage Filipinos everywhere to progress by empowering them to live life to the fullest, covered by our customer-led product innovations as part of our vision to change the way people feel about insurance.”
–END–

About FWD Life Philippines
FWD Life Insurance Corporation (FWD Life) launched its commercial operations in September 2014. As of end-2018, FWD Life has the highest Paid-Up Capital among life insurers in the Philippines with PhP 2.3 billion.1 FWD Life now ranks 8th in the life insurance industry in terms of New Business Annual Premium Equivalent.2
FWD Group spans Hong Kong & Macau, Thailand, Indonesia, the Philippines, Singapore, Vietnam, Japan, and Malaysia, offering life and medical insurance, general insurance, employee benefits, Shariah, and Family Takaful products across a number of its markets. Established in Asia in 2013, FWD is the insurance business arm of investment group, Pacific Century Group. In the Philippines, FWD has 15 business hubs located in key cities nationwide with its headquarters in Bonifacio Global City in Taguig.
FWD is focused on creating fresh customer experiences, with easy-to-understand products, supported by digital technology. Through this customer-led approach, FWD aims to become a leading pan-Asian insurer that changes the way people feel about insurance.
For more information, please visit fwd.com.ph.

1 www.insurance.gov.ph > Statistics > 2018 > Based on Paid-Up Capital
2 www.insurance.gov.ph > Statistics > 2018 > Based on New Business Annual Premium Equivalent

About AC Infrastructure Holdings Corporation
AC Infrastructure Holdings Corporation (AC Infra) is Ayala Corporation’s wholly-owned subsidiary established to strategically develop projects to support the growing infrastructure needs of the public and private sectors in the areas of mass transportation, mobility, and fulfilment solutions services.
The company invests in strategic solutions, technologies, and platforms to meet the urgent need for efficient, reliable, safe, and reliable modes of transportation infrastructure and services that would connect and move people, goods, and services across the country.

The latest motorcycle models from TVS Motor

TVS Motor, one of the largest manufacturers of motorcycles in Asia, stuns Filipino riders with the release of the new TVS Dazz Prime and XL100 Premium motorcycle units and decals in a recent launch and workshop in Batangas Racing Circuit.

Guests were able to try out the new Dazz Prime and XL100 Premium units first-hand and experience TVS’ innovative design of the new motorcycle units.

Ride in this street stunner, TVS Dazz Prime in black and red.

The Dazz Prime units boast a sleeker look with a new embossed-type emblem, sharks fin design, and color variations in stylish white and red, daring black and red, or attractive gray and red. Dazz was the first to incorporate a mobile charging port in its scooter and has maintained it to allow the rider to charge mobile phone on the road. The new Dazz Prime also comes in a powerful engine with 8.34 horsepower at its maximum and can store 5.3 liters of fuel, giving the rider a powerful and stylish ride. In addition, tubeless tires are now in every Dazz Prime. No more worries about flat tires. The new upgrades give it a more expensive look that every smart rider would want.

Dazz comes with best-in-class engine warranty of 3 years / 30,000 kms adding assurance to its customers.

Ride with style on the new TVS XL100 Premium in army green.

XL100 Premium is a single speed automatic that comes with a new mobile charging port, sync brake that allows the rider to stop faster when carrying heavy loads, and now an ES with an i-Touch technology that gives it a noiseless starting. XL100 Premium is available in army green, metallic black, and vulcan red colors. XL100 Premium comes with warranty of 1 year / 12000kms.

All TVS customers are always backed up with after sales support through its wide network of over 300 service outlets in the Philippines. With innovative solutions like Lazada Online parts with free shipping and dedicated iCare helpline, customers are assured with trouble free ownership experience.

New decal sets were also introduced in a fun workshop where guests competed by styling Dazz units with TVS decals within the given time limit, and by personalizing a Dazz motorcycle with the bare decal sets showcasing creativity and style.

TVS Philippines is currently one of the largest manufacturers of two- and three-wheeled vehicles in Asia which entered the Philippine market in 2016. Aside from excellent customer service, the company also boasts of its innovative designs, easy-to-handle, and environment-friendly products.

To know more about TVS and its products, visit https://www.tvsmotor.com.

Expressing the Joy with Food Is Actually Good for our Kids, we develop them and discover more!

It’s a tale as old as time. Kids poke, squash, and tear apart their food while parents tell them off to stop playing with the food. It can be messy after all, sometimes even wasteful. But did you know that letting your children have fun with their food is actually good for them? Yes, and it’s a fact supported by research studies, even. According to the Developmental Science journal, letting your children treat their food and snacks creatively can actually help withearly brain development. How? By exposing the kids to stimuli (for example, food textures) and concepts that are important during their developmental stage. The approach also supposedly encourages kids’ general creativity because they are allowed to treat their food however they want.Moreover, research studies from the De Montfort University also state that encouraging kids to treat their food like art actually encourages them to develop good eating habits! Findings show that those who were encouraged to explore and handle their food are less likely to develop neophobia (aka picky eating) because they were given the space for food acceptance and exploration. This is definitely big news for those who have always struggled in making their children eat. As parents, our first instinct is to ask if a meal or a snack is healthy and delicious. Now, these studies suggest that while taste does play a role in encouraging kids to appreciate a meal, it is their ability to touch and handle them themselves that inspires them to snack on them later since it makes them overcome their resistance to them in their own terms. With this information out now, what can a parent do? – Well, why not expose your kids to innovative food products that will stimulate their creativity and ingenuity? Thankfully, there are snacks like Gardenia’s Pocket Sandwich, a ready-to-go snack of freshly sealed goodness perfect for merienda, that now comes in double flavors. Who would have thought that you can have a sealed sandwich, much more have it in double flavors? The snack–which is made of two creamy white bread with yummy fillings–comes in different flavors that are made to appeal to kids’ palate. Parents can choose from their two new double-flavored variants White Chocolate& Blueberry and Raspberry & Peanut Butter or go for the classic, single flavors like Chocolate, Peanut Butter, Strawberry Pastillas, and Cheese.In addition to this, every pack of Pocket Sandwich is filled with vitamins A, B1, and B2, as well as minerals like iron which are good for the eyes and the release of energy, respectively. But it’snot only those that make this a perfect pocketable merienda for children AND parents. They can
actually be a pretty good canvass for food discovery, too–just toast them, fold them, and squeeze to really appreciate the tasty fillings in each sandwich! More importantly, parents can now cut down their brainstorming and food prep time with these snacks and use their free hours discovering with their children. Kids will always be curious and adventurous in this stage and now you can spend your time discovering and helping them unleash their talents by making snack time easy, convenient, tasty, and creative. Now, whoever said creativity and food can’t go together? For parents out there, you can now start your food discovery journey by grabbing a few packs of Gardenia’s Pocket Sandwich. It’s available in all leading groceries nationwide for only PHP 12.75 SRP for double-flavored variants and PHP12.00 SRP for single flavors. You can also visit Gardenia’s website at https://www.gardenia.com.ph or follow them on Facebook to keep updated on all their products.

Pru Life UK brings PRURide PH 2020 to Clark, Pampanga

Pru Life UK kicks off its UCI 2.2 PRURide PH 2020. From left: PRURide PH ambassador and actor Zoren Legaspi, Pru Life UK Senior Vice President and Chief Customer Marketing Officer Allan Tumbaga, PRURide PH ambassador, TV host, and athlete Gretchen Ho, PRURide PH Event Director Ian Alacar, and event host Vince Velasco.

Pru Life UK is set to launch another edition of PRURide PH, the country’s biggest cycling festival. In 2020, Pru Life UK is bringing its high-octane races to Clark, Pampanga, taking place from March 11 to 15.

Next year’s edition is expected to welcome more than 2,500 cyclists, including 18 local and international professional teams, who will race in 10 categories. Competing participants can join the Virtual PRURide, and PRURide Criterium which feature different races, including fixed gear, road bike, and mountain bike races. Meanwhile, non-competitive rides such as the Gran Fondo is perfect for families, beginners and hobbyists, while the Striders Cup is for children aged two to six, who will race using non-pedal bikes. The event next year will also include the Fun Cycle, a new cycling activity meant for Pru Life UK agents and employees.

Another highlight of the event will be the PRURide UCI 2.2 Stage Races, a three-day race accredited by the Union Cycliste Internationale (UCI), the world’s governing body for cycling,which will allow cyclists to chalk up points to advance to bigger international competitions. This is PRURide’s second year to be included in the UCI World Calendar.

“We are excited to launch PRURide PH 2020 after the success of our first three editions. Since becoming UCI 2.2-accredited in 2019, PRURide PH is expected to grow bigger and become more exciting,” shares Senior Vice President and Chief Customer Marketing Officer Allan Tumbaga. “It is now a five-day marquee featuring recurring cycling activities made more thrilling with the addition of new routes in Clark and Tarlac. With these, we aim to offer the best PRURide PH yet to our recreational and professional cyclists from the Philippines and Asia.”

The festival will also usher the return of PRURide PH’s celebrity ambassadors, Gretchen Ho, Kim Atienza, and Zoren Legaspi. Together with other participants, they are expected to compete in various full-powered festival rides.

Launched in 2016, PRURide PH aims to engage the growing cycling community in the Philippines, raise awareness on cycling as a sustainable alternative mode of transport, and promote health and wellness through Pru Life UK’s We DO Health commitment.

“Through PRURide PH, we want to show that having an active lifestyle can be a fun activity enjoyed by friends and families. At the same time, we hope to inspire others to get on a bike and start their own fitness journeys,” adds Tumbaga.

To register and know more about PRURide PH 2020, visit https://www.pruride.ph. Early-bird discounts and limited-edition freebies are also offered to participants who will register on or before December 31, 2019. All registered participants will receive a PRURide PH 2020 race kit, while all finishers will be given a finisher medal. Over PHP 2 million worth of cash prizes will be given away.

Celebration of National Gifted Week

The biggest celebration that aims to nurture the gift of every child is happening in this year’s National Gifted Week spearheaded by the Philippine Center for Gifted Education, Inc. (PCGE) in partnership with PROMIL® FOUR and support from the Kite Association of the Philippines.

Happening this coming November 24 to 30, the National Gifted Week will feature a whole-day kite flying event and a two-day conference to be attended by giftedness experts.

“This event aims to celebrate the gift that every child possesses. It is a great way for parents to encourage the creativity of their children, have fun and spend some time together. We will also be gathering the most notable experts who will discuss and share their knowledge on how to nurture a child’s gift,” said Dr. Leticia Peñano-Ho, president of PCGE.

On November 24, the celebration kicks off with the biggest kite making and flying event in Manila. Children and their parents will be able create colorful kites and watch them rise in the air during the activity which will be held at Burnham Green Park across Luneta from 10:00 AM to 5:00 PM. Arts director of Masterpiece Movement Kara Escay will be facilitating the said activity. Attendees can also look forward to exciting games, entertainment, a parade, and other surprises.

To promote discussion and share learnings on giftedness, the PCGE will also be a gathering of experts for a two-day conference. Happening on November 29-30 at Hive Hotel & Convention Place in Quezon City from 8:00 AM to 5:00 PM on both days, the conference will focus on revisiting the Multiple Intelligences.

Sharing their expertise are experts that include Mr. Ryan Cayabyab, Ms. Shaira Luna, Ms. Kara David, Ms. Roselle Ambubuyog, Dr. Carlos Arcilla, Mr. Ryan Tumbocon, and Mr. Kim Atienza. They will discuss how to nurture a child’s gift based on their dominant intelligences which can be among Musical-Rhythmic, Visual/Spatial, Verbal Linguistic, Logical Mathematical, Science, Interpersonal and Intrapersonal, Naturalistic, or Body-Kinesthetic.

For more information, visit https://www.promilnurturethegift.com.ph/promil-four-nutrissentials or https://www.facebook.com/promilfour/.