Unilever, Smart, Cebuana Lhuillier strengthens partnership with a shared mission for environmental sustainability

Three industry leaders—Unilever, through its number one laundry brand Surf, Smart Communications and Cebuana Lhuillier—have renewed their commitment to champion environmental sustainability. With their shared mission to improve Filipino lives, the partners launched the third year of their Sachet Recovery Program. Through their joint efforts to create a process that is easy, convenient and rewarding, the program involves and educates more consumers about sustainability and waste recycling.

Continue reading

Warmer gets you Further? New study reveals nearly all (96%) Filipinos warm up their engines before setting off

MANILA, FEBRUARY 2015: A new study released today uncovers the extraordinary lengths Filipinos are willing to go to in order to save fuel and cut their driving costs.

The Shell FuelSave Fact or Fiction Report, which analyses the behaviour of 1,000 Filipino drivers aged 18 to 40, reveals that while 92% see being fuel efficient as important, but 75% admit they don’t know how.

Continue reading

NIVEA MEN Helps Guys Unlock their Everyday #Diskarte

Stuck in a tight situation? Need to make a quick but tricky decision? NIVEA MEN unlocks guys’ #Diskarte to face everyday as it introduces the newest range of products designed for today’s quick-thinking males. For these men, #Diskarte is the operative word, underlining the Pinoy’s ability to get through any situation, find ways to respond to curveballs that life may throw and still come out looking and feeling fresh, cool and definitely well-groomed.

“NIVEA MEN products address the concerns of today’s dynamic men, answering their unique needs through products that work to boost their #Diskarte. We believe looking and feeling fresh gives confidence which is the first step in unlocking every man’s potential to achieve and overcome challenges. That’s where #Diskarte begins,” explained Konstantin Stremme, Country Manager for Beiersdorf Philippines.

Continue reading