Jolly Flavorventures

It’s a flavorful adventure with the new Jolly Crispy Flavored Fries!
· Jolly Crispy Fries get a tasty update: introducing the new Super Cheese and Sour Cream flavors!
· Super Cheese is a combination of multiple cheese varieties for an enhanced dimension of flavor
· Sour Cream is perfect for those who crave zing with every bite of golden, crispy potato fries
· Jolly Crispy Flavored Fries are available in Jollibee stores nationwide for P40.00 for regular size, P65.00 for large, and for those who can’t get enough, jumbo size for P80.00
· Beat the heat with summer-ready Jolly Crispy Flavored Fries + Jollibee Float combo, starting at P65.00

Jolly Crispy Flavored Fries are available in and April 25 in Visayas and Mindanao
· “For years, friends have enjoyed memorable bonding moments over their favorite Jolly Crispy Fries. Today, we add flavor to your barkada experience with the new Jolly Crispy Flavored Fries. Coming in two exciting flavors—in zesty Super Cheese and delicious Sour Cream,” said Jollibee Senior Marketing Manager Kay Segismundo. “These new exciting twists to your favorite Jolly Crispy Fries are now available in Luzon and will be available in Visayas and Mindanao by April 25.”

Choose your side!
· Are you #TeamSuperCheese or #TeamSourCream? The Jolly Crispy Flavored Fries teams were led by Loyola Meralco Sparks FC players James and Phil Younghusband, Ricardo Padilla, Curt Dizon, and Simon Greatwich, along with Youtube personalities Wil Dasovich and Janina Vela.

Nestlé Health Science encourages Filipinos to opt to be active

The process of ageing begins at birth. Through the decades, science has made tremendous progress in extending human life but there is still a pressing need to prolong our active and healthy years.

As a commitment to helping Filipinos live young longer, Nestlé Health Science recently held the Opt to Be Active media roundtable discussion to share their new discoveries and secrets in nutrition and healthy ageing. Nutritionists and fitness coaches were also present in the event to help attendees assess their nutrition and health status.

Dr. Jimmy Bautista, Medical & Scientific Affairs Lead at Nestlé Health Science and Dr. Marianna Sioson, Section of Nutrition Head at The Medical City, shared how Filipinos can achieve a full and active life by making proactive choices such as maintaining a healthy diet, exercising regularly, and keeping the mind active.

In his lecture held at the Manila Diamond Hotel, Dr. Bautista stressed that the human body has two different ages—a chronological age and a biological age.

“People who optimize their health may have a biological age that is 10 years younger than their chronological age,” said Dr. Bautista. “At the same time, the presence of chronic conditions may accelerate the body’s decline, making us biologically older than our chronological age.”

Dr. Sioson, on the other hand, emphasized that it is never too early to assess if we are meeting our energy and nutrient requirements. Since the prevalence of developing malnutrition significantly increases as we grow older, there is a pressing need to start taking nutritionally complete oral supplements to continue to live a young and active lifestyle.

“We want Filipinos to ask themselves if there is a need for them to optimize their health and nutrient intake so that they can achieve a full life,” said Dr. Sioson.

Where nutrition becomes therapy

Filipinos often find themselves caught in a battle between indulging and being healthy and, more often than not, the earlier prevails. This gives rise to lifestyle-related, non-communicable diseases (NCD). In a report by the World Health Organization, NCDs account for 61 percent of total deaths in the country. The organization defines non-communicable diseases as chronic diseases that are not passed from person to person. NCDs are grouped into four main types—cardiovascular diseases, cancers, chronic respiratory diseases, and diabetes.

Simple lifestyle changes like preparing healthy meals and optimizing your nutrient intake can be the body’s best defenses against these diseases.

Nestlé Health Science champions this approach by providing novel ways to bridge the gap between nutrition and therapy. The health science arm of the leading global nutrition, health and wellness company strongly believes that the food we consume on a daily basis is the largest single influence on our health.

“By shifting the way people manage health and nutrition, we have the force to improve lives around the world because beyond medicine, there is nutritional therapy,” said Nestlé Health Science

Country Business Manager Angela Sison. “This is what is considered the point where scientific research meets human insight.”

Formed in 2011, Nestlé Health Science is an innovative and fundamentally different type of health science company that is focused specifically on advancing nutritional therapy to change the course of health.

To know more about Nestlé Health Science, visit www.nestlehealthscience.com.

The Battle of Culinary Skills and Strategies of Laguna Chef hosted by SM StaRosa

Famous Chef from the Laguna area and their team are going to take part on their greatest challenge in the kitchen. Kitchen Masters is expected to be a battle of culinary skills and strategies.

The introduction of Chef and Apprentices took place yesterday April 11, 2016 at SM City Sta Rosa. Five Laguna-based chefs face each other in a culinary competition built around specific theme ingredients.

Each team will be given the challenge to prepare and cook three 3 dishes. (appetizer, pasta and salad) highlighting respective ingredients from Laguna —Itik, Kesong Puti and Paco.

Each team will be composed of one featured Chef and 5 apprentices from MCL’s Diploma in Culinary Arts.

Professional Serving Methods 50 points
Taste 40 points
Teamwork 10 points

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The teams are:

Chef Karen finished culinary arts and baking at Global City Innovative College. Chef Karen works as a Sous Chef at Buttero, an Italian and Bistro at Taguig City for the last 2 years.

Chef Cherriza CanlasFilamor is currently a Sous Chef at Buttero, an Italian and Bistro at Taguig City for 2 years. Project based Chef Consultant for 3 years at Universal Harvester Inc. in charge of renovation and layouting, finished Culinary Arts and Baking at Global City Innovative College.

Chef Von a Head Chef and Operations Manager of Bonitos Bar and Restaurant. He is also the Head Chef of Amorita Buffet Restaurant and Events Place. He also serves as the Corporate Secretary of the Red Brick House.

Chef Roel is currently an Assistant Professor at Malayan Colleges Laguna. He handles professional subjects on Business Research, Banquet and Catering operations, and Food and Beverage Control System ,among others. He graduated Cum Laude in Bachelor of Science in Hotel and Restaurant Management from the University of Sto. Tomas

Chef Emmanuel Recio is the owner of Le Chef Emamanuel French and Italian Cusine at Sta Cruz Laguna, has a knowledge in baking, Cake decorating, commercial cooking, basic table set-up, waitering and housekeeping. A Graduate of BS Hotel and Restaurant Management at Laguna State Polytechnic University.

Join us, as we witnessing the Kitchen Masters battle culminates on April 17 at SM City Sta Rosa.

Intel Showcases New Technology – Enabled Experiences

Intel Philippines unveiled a series of new devices and technologies that will transform the way technology is consumed in the Philippines and deliver a new technology-enabled experience.

Innovation showcased in the Philippines for the first time include the 6th Generation Intel Core processors that power a broad range of computing form factors, as well as the Intel Curie module which provides real-time sensor data and will enable consumers to experience technology like never before.

Technology adoption within the local community is rising, with over 46% of the population now connected online. At Intel, we are proud to be at the heart of this increasingly connected society as we help create new possibilities and innovations to empower Filipinos in realizing their potential and capabilities through our technology.

Intel’s best processor ever – The rapid growth in technology adoption continues to drive demand for better performing, more efficient devices that help users do more. As the nature of technology shifts to adopt to the needs of consumers Intel’s efforts bring to life even more experiences for its users.

The 6th generation intel core processor, Intel’s best processor ever, deliver enhanced performance and new immersive experiences at the lowest power levels ever. These enhancements include a new quad cor intel Core 15 processor that offers up to 60 percent improved mobile multitasking.

The 6th generation Intel Core processors also enable amazing experiences for the user. Devices can now utilize WiGig and intel WiDi features for wireless display freedom, Intel RealSense Technology and Windows Hello for password-free log-ins, and the integration of intel RealSense and Cortana for more immersive interactions with virtual assistants. More tha ever, these experiences will redefine technology consumption and creation in the years to come.

Sosro Fruit Tea for a refreshingly new taste to enjoy this summer

When the going gets tough, the tough get chilling! Today’s go-getters are a multi-faceted and diverse group of people who juggle deadlines with dates, and handle bosses and buddies. These are the young people who redefine coolness by showing others that being cool is not a one-size-fits-all sort of personality—it’s a state of being that anybody can achieve.But how can we stay cool and chill despite the hustle and bustle of our daily lives? What with summer looming around the corner, the sun’s heat can make it extra challenging to keep cool. But what if we told you that keeping cool was as simple as opening a bottle and letting yourself#TasteTheChill? Sosro Fruit Tea, the millennial go-getter’s preferred real tea drink, has officially launched in the Philippines just in time for one of the most-anticipated seasons of the year—summer

Originally from Indonesia, Sosro Fruit Tea was brought to the Philippines by Reddimart Multi-resources, Inc. in 2015. Known for their refreshing blends of real fruit flavor and authentic tea goodness, Sosro Fruit Tea has quickly become synonymous to a chillaxing time for many tea-drinkers. Available in Freeze, Apple, Strawberry, and Guava, Sosro fruit tea is perfect for anybody at anytime that is looking for a quick way to re-energize and chillout on-the-go.#TasteTheChill with Freeze While having established itself as the chill fruit tea drink last year, Sosro Fruit Tea begins 2016 with its #TasteTheChill campaign which encourages drinkers to stay chill both figuratively and literally using their hero-product Sosro Fruit Tea Freeze.Sosro Fruit Tea Freeze represents the cool and collected millennial who knows how to effortlesslymix work and play. With its one-of-a-kind blend of Strawberry and Grape plus its unique icysensation, Freeze is the perfect drink for staying cool.The #TasteTheChill urges Sosro Fruit Tea patrons—affectionately termed “chillmates”—to have a bottle of Freeze and let its enjoyable and refreshing icy taste invigorate them.

Just in time for the summer season, Reddimart held the Sosro Fruit Tea’s official launch at The Palace Pool Club with the theme ‘Warm Summer Nights.’

Meant to emulate the balmy evenings of summer, the launch was a multi-sensory experience thatfeatured music, décor, and laser lights to really stimulate the senses—just like Sosro Fruit Tea.Throughout the night, the venue radically transformed for “Chill 20”s wherein The Palace Pool Club will become a cool and icy haven with snow, cool hangouts, and blue lights. Aside from introducing Sosro Fruit Tea Freeze to public, another highlight of the night was the announcement of Sosro Fruit Tea’s newest celebrity brand ambassador, Sofia Andres.Just like Freeze, Sofia is the perfect chillmate with her cool and fun-loving attitude. In fact, Sofia will be featured on billboards that showcase her in her Ice Goddess garb encouraging chillmates to#TasteTheChill themselves. As the sunny weather approaches, arm yourself with a Sosro Fruit Tea Freeze to #TasteTheChilland stay refreshed so that your summer season will be one cool adventure!

Created in 1997 by Indonesia’s Sinar Sosro—pioneers of the world’s first bottled ready-to-drink tea—Sosro Fruit Tea finally reaches the Philippine shores via Reddimart Multi-Resources Inc. Thenumber 1 manufacturer of tea drink in Indonesia, Sosro Fruit Tea’s invigorating flavors are nowchilling at SM Hypermarkets, Landmark, Sta. Lucia Grocery, Tropical Hut, Hi-Top Supermarket,Walter Mart, Pioneer Center, and other leading supermarkets. Know more about Sosro and otherexciting treats from Reddimart by visiting http://reddimart.ph/.

Tutuban Center launches Tutuban Center Home Club

Tutuban Center, Manila’s bargain shopping destination, recently established the Tutuban Center Home Club (TC Home Club) as part of its community development activities.

TC Home Club seeks to empower women of today, especially the underprivileged ones living within the Tutuban Center community and nearby cities with little or no education, to gain the confidence of facing challenges in life when raising a family. The club will seek these mothers and reach out to them by providing a venue for trainings and seminars to help them develop and discover specific skills they may have to become a possible source of livelihood.

The 3-hour training sessions started last February 5, 2016 and will run every Friday from 1:00 p.m. to 4:00 p.m. until March 11, 2016 at the Tutuban Center Food Court located at the 3rd floor of Tutuban Center Centermall and at Tutuban Center TMX exhibition center.

During the initial session, the mothers underwent training sessions to learn how to become a massage therapist, barista, manicurist/pedicurist, haircutter, or even how to make sweet treats like “pastillas.” Training was provided by representatives from the Technical Education and Skills Development Authority or TESDA. Attendees were also handed out TC Home Club shirts, ID cards, and other peripherals, including eco-bags.

Next training sessions will teach women from different backgrounds how to become entrepreneurs, cosmetics/make-up application, even vital tips on parenting and other important topics.

To join TC Home Club, participants must show a Barangay Clearance, ID and duly accomplished TC Home Club registration form at the Tutuban Center Marketing Office located near the Tutuban Center Food Court. Also, this event would not be possible without Smart Communications, Inc., DKT Health, Inc., Torque Philippines, Robinsons Supermarket, Department of Health – Commission on Population, TESDA, Kalye Negosyo and HBC.

“We hope more women will join our training sessions because it will definitely help them be more self-reliant as they face life’s challenges. We invite them to attend because they will definitely learn here. And if these initial sessions prove successful, we can hopefully extend this program for the whole year,” says Ms. Sylvia Tecson, Vice President for Sales and Marketing of Tutuban Properties, Inc. (TPI).

Tutuban Center is located along C.M. Recto Avenue in Manila and is open daily from 9 a.m. to 12 midnight. Visit our Facebook page, www.facebook.com/TutubanCenter, follow our Twitter and Instagram accounts @TutubanCenter for more details.

Jollibee Launches it’s Newest Campaign Ad on Valentine’s Day

Capturing the country’s largest fast food chain’s enduring love affair with generations of Filipinos, Jollibee’s four new made-for-digital videos are now available for viewing online in time for Valentine’s Day celebration. To tug at viewers’ heartstrings are stories inspired by real-life experiences that all show how Jollibee has played a meaningful role in the lives of Pinoys.
During the exclusive media premier held at My Cinema in Greenbelt 3, members of the press were treated to an advanced viewing of 4 heart warming “Mga Kuwentong Pilipinong pinasarap ng Jollibee” videos.
Jollibee Global Brand Chief Marketing Officer Francis E. Flores said, “Every Pinoy can relate to the TV ads as they are based on real stories from our customers. They depict the everyday lives of Filipinos and how they express their love to their families, and the role that Jollibee plays in making each memory more memorable.”

The stories are told through the eyes of a real-life and long-time store manager, who through 22 years have seen more than her fair share of families bonding at Jollibee, which has served as a happy second home for most Filipinos. This is captured in the omnibus video which ties all the stories together.

The “ALMUSAL” video features an old couple who regularly gets breakfast at Jollibee, getting the same meals as part of their daily morning routine. The story takes a bitter sweet twist as the husband carries on the breakfast tradition with their daughter when the wife passes away.

The “TAGPUAN” video features a young boy who got lost in the mall and was found by his mom at Jollibee. The story capitalizes on accounts of real moms’ precautionary practice of telling their kids to go to the nearest Jollibee store if they get separated at the mall.

Emphasizing how Jollibee’s influence is strongest among kids, the “JABEE” TVC features a toddler who’s first word is “Jabee” (baby talk for ‘Jollibee’), and he utters this line all throughout the day, signifying his fondness for the brand.

Ianco Dela Cruz, TVC Director, said, “It is really quite a challenge to be able to capture the different kinds of bonding moments that Filipino families have shared inside Jollibee stores throughout the years. Lucky for the team, we had a wealth of personal experiences to draw from, coming from real customers through the years who have made lasting memories in a Jollibee store. We, the cast and crew, hope that these Jollibee videos bring you on a journey to be closer with your families.”

Express the love with Shell V-Power Nitro+

One of the seven wonders of the ancient world, the Hanging Gardens of Babylon is a piece of architecture that was built to please a queen. According to stories, King Nebuchadnezzar had the Hanging Gardens built to take the homesickness of his queen, Amytis, away.

Since history began, showing love has come in various forms of grand gestures to sweet nothings. And every February, mere mortals take on a whole new level to express their love to the queens and kings of their own, who can take you at the heights of bliss. If love is expressed to people who can bring you your heart’s desires, love should also be expressed to the faithful partners on the road– your car.

This February, Pilipinas Shell encourages motorists to go all out and express their love for their most trusted road companion by giving it the care it deserves and by filling it up with Shell’s premium performance fuels, Shell V-Power Nitro+. Shel V-Power Nitro+ fuels are designed to fight gunk and corrosion, the two performance-robbing threats that can hamper an engine’s performance.

“For us at Shell, vehicles are not just machines that bring us to our destinations, but rather they are important companions that give every motorist an exciting and memorable experience on the road. This is why we continue to share the passion of motorists in taking care of their vehicles,” said Anthony Lawrence Yam, Vice President for Retail at Pilipinas Shell.

To support the Filipino motorists’ testament of love for their vehicles, Shell carried out a week-long celebration for their customers that started last February 8 and will culminate on Valentine’s Day, February 14. In the event called the KissCar Cam Challenge, car owners are encouraged to show their love for their cars for a chance to win special prizes, including a trip for two to the most romantic city in the world, Paris, France. Motorists from different key cities in the Philippines joined the challenge and showed their affection for their cars through kissing and hugging their vehicles.
And because there are more ways than one to show love, Shell hosted a date night that exhibited love in its many artistic forms. In an early celebration of Valentine’s Day, the #LoveMyCar Date Night gave the guests a romantic experience with music and poetry. Maximizing the power of words, Shell invited spoken word artists to perform original and beautiful pieces that transported the audience to a unique story-telling experience.

If love can be expressed through words and music, the greatest display of all is through action. The same can be said for giving your vehicles the grand display of affection it deserves.
“From regular maintenance checks, to simply keeping it in pristine condition, the vehicles that take us to exceptional destinations and give us exciting experiences on the road deserve it all. As we enjoy our road trips, we encourage motorists to continue to express their love for their cars by filling up with Shell’s premium performance fuels that are designed to protect engines from gunk and corrosion, Shell V-Power Nitro+.”

About Shell quality fuels

Providing Filipino motorists with the latest technological innovations that meet the more stringent emission standards, all Shell quality fuels in the Philippines have been Euro 4-certified since January 2016. All Shell quality fuels were developed to meet increasing energy demand and supply challenges by delivering smarter products and cleaner energy, smarter infrastructure, promoting smarter use, and by developing new energy sources while addressing the impact on the environment, through cleaner burning-natural gas and advanced fuels and lubricants technology.

Hitachi to host “Hitachi Social Innovation Forum in the Philippines

Hitachi Asia Ltd., a subsidiary of Hitachi, Ltd (TSE:6501, “Hitachi”), announced that it is hosting a “Hitachi Social Innovation Forum in Philippines Last February 12, 2016 at New World Makati Hotel. The aim of the forum is to discuss the need for sustainable to address the challenges facing the Philippines and the region.

Mr. Arnel Paciano Casanova, President and Chief Executive Officer of the Philippines Bases Conversion and Development Authority (BCDA), will grace the event as guest of honor.

Through hosted exhibition and business seminar, the forum will showcase a broad range of solutions in Hitachi’s “Social Innovation Business”, which combines infrastructure and advanced information technologies. Customers, business partners, and major stakeholders in the Philippines will be able to have a better understanding of Hitachi’s key business fields such as information and telecommunication systems, power systems, healthcare, and transportation.

The Social Innovation Forum will provide an opportunity to discuss technological answers to various issues particularly in the Philippines. The keynote speaker will be Mr. Hiroaki Nakanishi, Chairman & CEO of Hitachi will explore global mega trends that requires Social Innovation and how Hitachi’s expertise can drive these opportunities.

Delegates will also be hear from Hitachi speakers Mr. Mitsuhiko Shimizu, General Manager of Hitachi Asia Ltd. Philippine Branch, Mr. Alistair Dormer, Global CEO of Hitachi – Rain and Chairman of Hitachi Rail Europe, and Mr. Alireza Aram, Senior Vice President of Energy Solutions Company. They will share their views on the Philippines market growth and upcoming challenges, and introduce some of Hitachi’s solutions to meet the market needs of urbanization from the view of Energy Management, Urban City Development, and Public Transportation supported by Information Communication Technologies.

This is the third Hitachi Social Innovation Forum to be held in Southeast Asia (SEA), following successful event in Singapore in 2014 and Myanmar in 2015. Hitachi is placing increasing emphasis on SEA as it aims to increase its overseas sales ratio from 45% in FY2013 to over 50% in FY2015 under its “2015 Mid-term Management Plan”. Asia is one of the most important market for the Hitachi Group, and the Company is aiming to increase its revenue in Asia(excluding China) from 989.9 billion yen in FY 2013 to 1,100.0 billion yen in FY2015. To further expand its Social Innovation Business in this region, Hitachi is planning a series of upcoming Social Innovation Forums in other Sea countries in FY2016.

Mr. Ichiro lino, Chief Executive for Asia Pacific, Hitachi, LTd. said, “Throughout our long history in Asia, Hitachi has been working closely with various countries to support the region’s long-term development.For the Philippines, this began 86 years ago when we supplied hydro turbines to Davao. We are very excited to see the country’s rapid economic growth particularly in recent years, driven by strong government support. Through the Social Hitachi Innovation Forum held in the Philippines, we hope to showcase successful examples of Hitachi’s Social Innovation Business and how these can contribute to the Philippines and this region.”

Hitachi aspires to drive Innovation together with all of its stakeholders in ways that make positive contributions to society and seeks to inspire a world that provides safely, comfort and convenience to people throughout the planet, as well as for future generations.

Century Tuna Superbods gets bigger, better, and sexier as it celebrates 10 years of fitness and health

Bigger. Better. Sexier. Temperatures rise across our pulsating tropical isles in what is envisioned to be the hottest Superbods search yet: the Century Tuna Superbods Nation 2016. Making a bolder statement and an even bigger splash on its 10th year of sexy, watch out as Century Tuna Superbods take the country by storm—TEN-fold!

With a lineup of enticing activities leading up to the finals night to be held on April 10, 2016 at the ultra exclusive Palace Pool Club, Century Tuna Superbods Nation 2016 promises to be the most anticipated happening this summer season—a health and fitness revolution to rock the nation!

“As we mark a glorious decade of promoting health and fitness through our bi-annual Superbods search, which has since become a much anticipated event, we felt that it’s only proper that we raise the bar to even greater heights,” says Greg Banzon, general manager of Century Pacific Food, Inc. “Not only have we widened the scope and reach of our search, we will also be mounting a series of exciting events that form part of an over-all campaign for a change to a healthier lifestyle and reform in fitness across the country.”

Of course, headlining Century Tuna Superbods Nation 2016 are the ultimate Superbods Anne Curtis and Derek Ramsay who will all take the stage in the sizzling finals night runway show that is bound to deliver an exhilarating evening of fun, fitness, and fitspiration.
Century Tuna Superbods gets bigger, better, and sexier…

To take part of this much-awaited competition, simply download the Century Tuna Superbods Nation mobile app, an easy-to-use tool that’s designed to help users get fit and healthy while keeping abreast of the latest news on the Superbods competition. Once registered and approved, users get to see all the features of the app, get updated on summer events and activities, join the engagements presented by Century Tuna and submit an entry to the 2016 Superbods competition. This unique app lets users vote, follow, and share the journey of the Superbods finalists for the whole duration of the Superbods competition. Plus, users also get the chance to win invites to the finals and party night, and grab exciting prizes as well.

Schedule of go-sees for aspiring Superbods will be held on February 9, 15, 20 and 28 at Davao City, Cebu City, Pampanga and Manila, respectively.

To help the Superbods finalists stay on track and in tip top shape, mentors and coaches, including Jim Saret and Chef Nadine Tengco, will be on hand to facilitate a Superbods Camp aimed at improving the over-all lifestyle and well being of the Superbods finalists. A Superbods Weekend Fitness Fair, meanwhile, allows for consumer engagement, participation, and empowerment towards the achievement of their personal fitness goals.

“Since its inception in 2006, it has always been the vision of Century Tuna Superbods to encourage our consumers to get healthy by living right,” Gela Gamboa, Century Tuna marketing manager relates. “Which is why, this year, we’re enjoining everyone to get involved: aside from joining the search, consumers can download the app to get into the Superbods lifestyle. And then there’s the Superbods Weekend Fitness Fair at Bonifacio High Street where lots of fun activities, which they can enjoy together with celebrities and Superbods finalists, await them.”

With all these exciting elements, there’s no doubt, Century Tuna Superbods Nation 2016 will make this coming summer a blazing season to remember.